Public Relations

Jackie Rednour-Bruckman, Executive Vice President | (510) 380-8814

Carol Queen, Ph. D, Staff Sexologist/Historian, Curator of Antique Vibrator Museum | (510) 380-8813 ext. 215



  • Nearly 13 million American women watch porn online at least once each month.
  • 53% of women in the United States have used vibrators.
  • Women who use vibrators are more likely to have had a gynecologic exam.
  • More than 40% of men and women have engaged in anal intercourse.
  • 70% of women need clitoral stimulation to have an orgasm.


  • Year first Good Vibrations store opened: 1977
  • Year the first Good Vibrations mail order catalog appeared: 1985
  • Year launched: 1996

For more stats and sexual information, contact Dr. Carol Queen


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Recent Press Releases

What Hetero Men Need to Know for the Perfect Pegging Experience

You're going to need more than some lube and a harness

Date: July 20th, 2016
Author: Carrie Weisman

In 2001, sex advice columnist Dan Savage got more than 12,000 fans to vote on what would officially become the commonly accepted slang for a woman inserting a strap-on dildo into a man's ass. 5,216 of those voting—43 percent of the voting pool—settled on pegging, a term Savage celebrates for being “crisp, clean and easily conjugated.”

Also in the running was “BOB," or “bend over boyfriend,” a phrase that actually predates the Savage vote by three years. In 1998, the first film in the Bend Over Boyfriend series was released: 60 minutes of educational info on the ins and outs of strap-on aided anal pleasure. Appearing in the film is Carol Queen, the staff sexologist at San Francisco-based sex shop Good Vibrations. “We knew it was time [to come out with the film] because so many male-female couples came into Good Vibes looking for strap-ons and information,” she told AlterNet. “It was clear that this was a practice that needed some informational support.”

[read full story]

This is the age of consent, and no means no

Date: July 19th, 2016
Author: Beth Spotswood

A tray of tiny cookies and miniature San Pellegrino bottles sat on a card table staged between a wall of colorful silicone vibrators and a gigantic, glowing poster advertising something called Please Cream. Near the front door of the Palo Alto outpost of the popular sex store Good Vibrations, one of the afternoon’s special-event hosts held out her smartphone as she patiently explained “Pokémon Go” to her fellow headliner. “Excuse me,” I nervously interrupted. “Are you talking about ‘Pokémon Go’? Because I’m here for the party about sexual consent.”

[read full story]

Worst Online Dating Behaviors

Don't Ever Pull Any Of These Terrible Online Dating Moves, Dude.

Date: July 6th, 2016
Author: Aly Walansky

Dating is difficult, and that’s true whether we meet someone on an app or at a bar. But as we switch things up in the digital domain, there’s certain classic red flags that become ever more apparent.

Every online dating faux pas or rude behavior is a variant of a non-online one, of course, and online dating behaviors are making it ever-easier to do them.

“This is by no means related just to dating, either… trolling is an online problem with IRL roots made far easier and more toxic by the internet; people used to have relationships behind each others’ backs and lie in the old days, too, but it’s made even easier by online forums for meeting and messing around,” says Carol Queen, Ph.D., Good Vibrations Staff Sexologist.

[read full story]

5 steamy sex positions perfect for sex toys

Time to power up.

Date: June 30th, 2016
Author: Jill Hamilton

Sex toy technology hasn't replaced the sublime pleasure of skin on skin with someone you covet, but damn, sometimes it gets real close. Whether you need a little help getting to where you need to go, want to learn some new tricks, or want to have some really, really intense orgasms, here are some ways to incorporate toys into your repertoire.

[read full story]

Women's Health

6 Signs Your Sex Life Is on Point, According to Sexperts

Nailed it (literally).

Date: June 22nd, 2016
Author: Krissy Brady

When you're in the honeymoon phase of a relationship, your sex life has got it going on (basically, all you do is each other). But once you've been together for a while, it can be hard to tell whether dips in bedroom bliss are par for the course—or a sign your sex life's about to take a serious nosedive.

Here are six simple ways to know if you're on the right track, according to sex experts. (And how to keep it that way!)

[read full story]


Date: June 17th, 2016
Author: Charyn Pfeuffer

In the name of research (wink, wink), my friend "Scott" (name changed to protect the innocent!) and I recently holed up in a hotel room for a weekend to try out four of the strangest, newest BJ products on the market. Women generally have strong feelings about blow jobs: we either love them or hate them... or we tolerate them inasmuch as we can avoid gagging on a mouthful of another person's genitals.

As a woman who falls into the "genuinely enjoys giving head" camp, this was not a tough sell -- even though I generally like to keep my blow jobs simple and prop-free. The opportunity to try out a bunch of products on a man I genuinely enjoy hooking up with was a no-brainer. Our quest? To see if these toys could make blow jobs easier, more enjoyable, and better overall.

[read full story]

Is "Dead Vagina Syndrome" a Real Thing?

Date: June 6th, 2016
Author: Suzannah Weiss

You might've heard the term "Dead Vagina Syndrome" thrown around online, or at least heard the idea behind it: that using your vibrator too much will desensitize your vagina. Does this claim have any scientific basis, though? Or is it just another myth to freak people out about masturbation?

Luckily, neuroscientist and sexual psychophysiologist Nicole Prause, Ph.D., who has studied the effects of vibrators, says there's no data to back up claims about Dead Vagina Syndrome.

While it's normal to experience decreased sensitivity right after using a vibrator, a study done by applying vibration to people's hands found that this usually fades within an hour, and researchers say it's probably the same for the genitals. "What women may notice is that if they try to switch to lower-intensity stimulation after a high-intensity vibratory within the same sex session, yes, that stimulation likely will be less effective for the moment," Prause says. But that doesn't mean your vagina is permanently altered.

[read full story]

The 17 Best Porn Sites for Women

Date: June 1st, 2016
Author: Jill Hamilton

As we all know (because we are women), women enjoy porn just as much as guys do. But it's shockingly hard to find good porn in which the woman is actually enjoying herself in a realistic way, and doesn't make you feel bad or sad or just not horny at all. If you don't want to mess up your Google search results by getting deep into some porn searches, I've gotten especially picky and reviewed the best 17 sites for woman-friendly porn. Sites are rated on a scale of 1 to 5, 1 being a sad face emoji, 5 being heart eyes. Now let's broaden our horizons, shall we? (Not too broad though — this is going be an entirely urine-free list. Sorry.)

[read full story]

The Daily Californian
The Weekender

Back and Forth: Good Vibrations, sex toys and education

Date: March 11, 2016
Author: Chandler Nolan

Sexual pleasure is your birthright.”

The sign, visible from the sidewalk of San Pablo Avenue and Dwight Way, hangs with pride in the store window. It’s main feature is a cartoon look-alike of Rosie the Riveter, the symbol of J. Howard Miller’s “We Can Do it!” poster of 1943.

To the left of the store sits Caffe Trieste, where Berkeley and Oakland locals get their morning pick-me-up. A few doors down hosts Longbranch Saloon, an upscale California-style eatery, where people can go to grab their comfort food fix. And between the two lies Good Vibrations, where locals and nonlocals, of all sexual orientations (but over 18) can go to stock up on high-quality sex toys, books and movies, and attend sexual educational workshops in a safe, “nonjudgmental” and welcoming environment.

The company, which opened its first store location in the Mission District in 1977, prides itself in deviating from the traditional dimly lit, “by men, for men” adult store. Through education and celebration of sexual diversity, it boldly welcomes “all forms of consensual sexual expression, desire and fantasy.”

[read full story]

Sexperts Agree: Mix High Tech And Low Key For A Blissful 2016

Date: February 26, 2016
Author: Janet Burns

It’d be fair to say that various markets have been sluggish of late, but today’s tech-friendly sex toy industry–appraised at $15 billion and climbing–has only just begun hitting its stride. With thousands of different vibrating, connected, and some-engineering-required items to choose from in the skyrocketing space, however, it can be tough to decide where to start exploring.

Of course, you could always start carefully expanding your comfort zones by cruising Amazon’s best-seller list to see which toys keep the Joneses up, but it never hurts (unless you’re into that) to indulge in a few tips from insiders. Happy to shine a light on the growing field of sex tech, four industry (s)experts weighed in on 2016’s hottest toys and trends, their long-term favorites, and how to get comfortable enough to lay back and enjoy it all:

[read full story]


Date: February 19, 2016
Author: Lisa Ellen Niver

The Saturday of Valentine’s Weekend, I gathered some of my best girlfriends to listen to the livestream that happened at “The Rickey at Dream Midtown” with Carole Radziwill and Dr. Helen Fisher. I had watched Dr. Fisher’s TED Talk and was excited to hear her speak about dating.

She is a Biological Anthropologist, a Senior Research Fellow at The Kinsey Institute, a member of the Center for Human Evolutionary Studies in the Department of Anthropology, Rutgers University and Chief Scientific Advisor to the Internet dating site We figured she would share some great insights about dating in America in 2016.

[read full story]

These savvy women are redefining the sex shop, and business is taking off.

Date: February 12, 2016
Author: Christine Ro

If you’re a woman and you want to buy a sex toy, you probably think you have to go to a traditional sex shop.

But unfortunately, that shop could end up being pretty unhelpful: mostly built for men and with little information on materials and ingredients. The shelves will probably be lined with products focused on male pleasure, and the atmosphere might not be very welcoming to folks of varied backgrounds and interests.

Alternatively, you could order that sex toy online. This has the advantage of privacy and discretion, but as you know if you’ve ever bought clothes from a website, it’s hard to know from a screen exactly what you’ll get in person.

What you actually need: a place where you can go to say, “Here’s what I need. Help me find it.” A place that feels inclusive, sex-positive, and fun. A place where you can feel comfortable regardless of what you like, what you look like, and what you know (or don’t know).

[read full story]

Silicon Valley Wants to Disrupt Orgasms—With Science!

Date: February 12th, 2016
Author: Adam Rogers

NOT TO GO all Freudian right off the bat, but I admit that the giant digital vulva throws me off a little bit. I get the idea at the core of OMGYes, the website introduced late last year that promises to teach women techniques to improve their orgasms. Data, information, and hands-on instruction (plus feedback!) is the best way to teach new tools to women and their partners. Well, not tools, because this is all about digital manipulation, with nothing so far about things like vibrators. Digital as in fingers, not digital as in virtual. Except for the big vulva. That’s virtual.

Sorry. I’ll start again. The fact is, I don’t usually talk about sex in public—which in a way makes me an ideal target for OMGYes, since another core tenet of the site, predictably, is “communicate better.” Also, stipulated, I do not have a vulva, but I am in a relationship with a person who does, and when this person is happy, I am happy.

[read full story]

Romance? Read all about it

Date: February 11th, 2016
Author: Tony Bravo

There’s nothing sexier or more romantic than being well read. In order to boost your appeal, we recommend a few new and classic reads to help you be the sexiest, most romantic you not just on Valentine’s Day, but all year long.

“The Sex & Pleasure Book: Good Vibrations Guide to Great Sex for Everyone” by Carol Queen with Shar Rednour (BarnabyLTD, LLC, $24.95, 743 pages): When it comes to sex and sexuality, resident Good Vibrations sexologist Carol Queen is, well, the queen. This all-encompassing guide offers helpful advice on how to communicate with your partner about your pleasure, what questions to ask in your sex life (replace “Am I normal?” with “Do I desire it?”), and it even has a section called “GPS for the body: An erogenous zone of your pleasure parts.” That’s way better than Google maps!

[read full story]


Date: February 11th, 2016
Author: Talia Whyte

Valentine’s Day brings out the romantic side in everyone. There is no better place in Brookline to find the gift of love for your significant other than at Good Vibrations. The Brookline sex-positive, adult toy shop, which opened over a decade ago, is discreetly located behind 308A Harvard Street. It not only offers sex toys, but also sexual education and advice from the staff.

“Everyone on staff is a trained sex educator,” said Kristen Cotter, Good Vibrations Brookline store manager. “All staff members go through rigorous training with our staff sexologist, and are required to read a dozen books on a wide variety of sexuality topics. We believe educated sales associates can provide the best, informed advice on products to our customers.”

[read full story]

David Bowie, rock star groupies and the sexually adventurous ’70s: “Labeling us as victims in retrospect is not a very conscious thing to do”

Date: Wednesday January 13th, 2016
Author: Scott Timberg

Salon speaks to sexologist Carol Queen about the shifts in morality around an era of sex, drugs & rock 'n' roll.

Soon after the announcement of David Bowie’s death, an explosive Thrillist story from November, in which Lori Mattix (also known in the press as Lori Maddox) recalls her youth as a teenage groupie, began to be passed around again. Mattix, who partially inspired Kate Hudson’s character in “Almost Famous,” recalls meeting Bowie on the Sunset Strip and losing her virginity to him. She never regretted it.

[read full story]


7/5/16 Good Vibrations hosts a special Consent Culture Reception & Conversation at Palo Alto Store

3/25/16 Trans Rights a Focus at CatalystCon Chicago

3/1/16 Fun Factory Partners with Good Vibrations for Exclusive New Vibrator Release

1/28/16 Orgasms Are A Girl’s Best Friend: Good Vibrations Valentine’s Gift Guide for Everyone

1/19/16 Good Vibrations Wins Two Top Adult Retailer Industry Awards!

10/26/15 Good Vibrations Proudly Partners with Planned Parenthood & Local Non-Profits

10/8/15 Good Vibrations Releases the Most Comprehensive, Compassionate, and Inclusive Sex Book Ever!

8/25/15 Good Vibrations celebrates the official launch of THE Sex & Pleasure Book: Good Vibrations Guide to Great Sex for Everyone

7/21/15 Good Vibrations Brings THE New Way to Orgasm

See the Press Release Archive


Ecorotic® Green Sex
Our Green Sex Toy Collection and Ratings System

GiVe Donations Program
Giving back to our community.

Workshops & Special Events
Free and Paid Workshops at our Store Locations

Sex Tips & How To's
A Wealth of Sex Ed Articles

Good Vibrations Bachelorette Parties
Bring your party to our stores!

Ask Our Doctor
Our sex doctor, staff sexologist Dr. Carol Queen.

Good Vibes Sexy Mama
Resources and Gifts for parents, and in-store Mommy Playdates!

Antique Vibrator Museum
Our famous and extensive vintage vibrator collection, featured in the Hollywood hit "Hysteria" starring Maggie Gyllenhaal!