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The Original Magic Wand Vibrator - Click to enlarge

The Original Magic Wand Vibrator

The Cadillac of vibrators, this is Good Vibrations' most popular vibrator. (Formerly Hitachi.)  Read More
Staff pick: singled out for being exceptional in content, quality, inventiveness or effectiveness. Phthalates-Free. Tried-and-true bestsellers and customer favorites.
  (233 customer ratings)
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We also recommend the Magic Wand Rechargeable

The Cadillac of vibrators, this is Good Vibrations' most popular vibrator. Formerly called the "Hitachi Magic Wand," the foot-long, two-speed Magic Wand has a soft, tennis ball sized head which is equally good for squeezing blissfully between your thighs or for running up and down a sore back. The ideal choice for those who want a vibrator with many uses.

The Original Magic Wand Wand Vibrator 
12” x 2 ¼” (30.5cm x 5.7cm)
120 volts, 60 Hz, 10 watts.
100 Hz (6000 vibrations/minute) or 83 Hz (5000 vibrations/minute) 
Volume: 4; Intensity: 5

Care and Cleaning

Note: This product is not eligible for discounts or promotions

Good Vibrations is a certified retailer of the Magic Wand Original® Vibrator. Due to a distributor agreement, we are only able to ship Magic Wands to addresses within North America.

For North American use only 110-120 volts. Do not use with voltage converter. 
The electric vibrators we carry are manufactured for North American electricity standards (120 V, 60 Hz) and may not be compatible with electricity standards for other regions. Even with voltage adapters, some electric toys may still not function and become damaged. We recommend choosing a battery vibrator instead; many models come in similar sizes, shapes and strengths. Using an electric toy in a region with different electricity standards is at your own risk. Unfortunately, Good Vibrations cannot take returns on products used in this way.

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Customer Reviews

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Rating forever in love December 10, 2015

Reviewer: more2Cum

this massager is amazing. I love it as a body massager and when used as a clit stimulator.... WOW the orgasms are explosive. EXPLOSIVE. I can be thinking about anything and the orgasm will still cum....heh heh.

Rating Awesome! April 24, 2015

Reviewer: Alexx

Vibrations are really strong. 'Slow' setting gives bigger amplitude, 'fast' setting gives speed. They feel completely different. Within a setting, head end gives softer vibrations, and head sides give very intense vibrations, this is how you can control it's strength. For now, I don't need any external dimmers for this vibrator, you can also use a towel to decrease intensity.

Also I had a chance to compare it to a fake one (which looks very similar externally) � the difference is critical!

I've recommended it to my friends and their girls, and we will experiment more :)

Rating Outstanding March 12, 2015

Reviewer: Benefits

I bought the magic wand to use on my wife. I heard it was the best. We have been using a pocket rocket for years, which we still love, and I wanted to use a product with more power that will make my wife cum and squirt (of course i love to clean up the mess). I received the wand in the mail on Monday with plans to surprise her with it over the weekend. I wanted to test out the power, so I tried it on my chest, then pelvis, balls, and finally my penis. Oh wow! It felt super and the next thing I know I am shooting my load across the room. It felt great and can't wait to try it on my wife and will post an update. For me, i like the added topper. It softened the vib just enough and glided easier over my bits.

Rating Trust Me... THIS vibe for you or your partner! February 19, 2015

Reviewer: EvilMommyTina

Don't settle for sub standard climaxes! Buy this vibrator today... Take good care of it... And swear to all that is holy, insist on it being part of your sex life. Listen to Evil Mommy... Nothing like it. Been enjoying mine for too many years to count.

Rating NOTHING BUT UNTENSE ORGASMS! February 2, 2015

Reviewer: private fun

THE BAD first This guy is loud, has to be plugged into an outlet, and most discouraging it gets overheated. The time limit (I think) is 20 minutes. I am multi-orgasmic and want more than one. About the time I'm hot, it stops working and leaves me with a desperate need to finish the job. I have burnt up two of these but like it so much, I just ordered another today. Remember, everything in moderation

THE GOOD, the volume and intensity make this big boy a perfect lover. So far I have not had my neighbors complain, but that could change when my new one arrives. Probably not a good choice for a beginning vibrator. Wish they offered an extended warranty.

Rating LAY DOWN TOWELS!!!! January 28, 2015

Reviewer: Fruitarian21

I don't care if you're "not a squirter" lay down like 5 layers of towels beforehand. Better yet, just lay in an empty bathtub so theres no mess to clean up. I just soaked through my duvet cover, down comforter, blanket, and sheets!

Rating Absolutely Amazing January 26, 2015

Reviewer: JennyLin

I had always enjoyed sex, but didn't really realize I was never climaxing until I was in my 30s and fell in love with a man who took the time to focus on me. It was absolutely amazing to discover what my body was capable of beyond where I had taken it. However, it still took a lot of effort to actually climax every time we had sex (which is especially significant because we both have physical limitations). So, I decided to see what all of the hype was about and ordered one for us. This thing totally lives up to the hype! I climaxed quickly, strongly and repetitively to the point where I had to stop because I was overwhelmed the first time. I lost track of how many times I came. I was even able to climax while in different positions, which is a first. I'm not sure if I could use it myself, because I don't really have dexterity or strength in my hands, and this vibrator is pretty long and heavy (for me). That can be worked out, and for now it is still a wonderful two-person toy. This was seriously the best $60 I have ever spent, and I would highly recommend it to anyone. I can't stop talking about it!

Rating Men buy this vibe for your partner now!!! October 8, 2014

Reviewer: kinky prince

Last night I bought my girlfriend this vibe. I knew it was time for her to retire her rabbit. The rabbit was good but it took some time for her to get over the edge. Her orgasms were strong but I knew the magic wand would give her the mind blowing orgasms she so deserved. Wow was I right. She came quicker than I had ever seen. Within a minute she was squirting and kept on cumming as I held the wand against her clit. After I removed the wand she must had laid there for 5 minutes in total bliss. Usually she is out for a minute or two. Guys buy this for your wife, girlfriend, or play partner.

Rating REAL Magic Wand, not a lookalike fake on Ebay or AMAZON October 2, 2014

Reviewer: magicgoldfish

My first Magic Wand was the real, genuine Hitachi. When it broke, I mistakenly bought several fakes that looked just like it. They are cheap, flimsy knockoffs without the full power and quality of the original. Just to assure you, I got my Magic Wand today from Good Vibrations and it's the real deal.. so glad not to be disappointed again!

Rating Deep and Intense Orgasms February 21, 2014

Reviewer: Dynamite

My wife and I have used many rabbit vibrators over the past 9 yrs. and had good success with them until recently. She could frequently get a double climax and then it trickled down to one - a few times nothing. So, based on the positive reviews about the Magic Wand, we got one. She climaxed very hard and very easily the first time. It seems that the stronger massage strength makes the difference. Last week when we used it she actually made it to four climaxes within less then 10 mins.!!! That's hugely fulfilling for a women in her 50's! It was for me too. I didn't think it was too loud for it's size either. Gentlemen, this is the one you want for your girl.

Rating Multiples guaranteed! January 5, 2014

Reviewer: Madame Ohh

Oh, wow. I've tried many different types of toys over the years, but now that I've found the Magic Wand, I am through with anything else. I had thought that multiple orgasms were the stuff of myth and legends until the first time I tried this. I now call it my electric boyfriend. Not only does it massage my shoulders and neck (after thorough sanitization), it also gives me powerful multiple orgasms, too! Definitely worth the money and I would recommend it to anyone!

Rating Tried & True October 1, 2013

Reviewer: Amethyst

I've been a fan of the Magic Wand for at least 30 years. The only problem I've encountered is with the cord but my husband has been able to take it apart and rewire it fairly easily although I've usually had to eventually replace it. I just ordered my 3rd one so obviously I am a fan. I got a G-Spotter attachment over 10 years ago which I enjoy but haven't really determined the best way to clean it, it was one of the original white ones.
Try one,You will probably like it!!

Rating Better without the electricity September 22, 2013

Reviewer: gusher

I bought a hitachi Magic wand when it first came out. Like now there were tons of positive reviews. I was so disappointed. The cushioned round head was so big I could not use it for clitoral orgasms. I bought the g-spot attachment and from then on found true g-spot bliss! After a few years of bending the neck for proper placement and grinding away, the wiring gave out and I discovered that, without the electricity, the g-spot attachment still provided fantastic gushing orgasms. Finally, the neck broke. Like another reviewer I probably enjoyed this toy for over ten years. Since then I have not found a satisfactory replacement g-spot toy.

Rating Makes Me HOT in a good way! September 11, 2013

Reviewer: Get It On

I love, love, love this! I can use it in many positions, alone or with my partner. When using this the orgasms are super intense & I am able to squirt multiple times and let all my stresses melt away. This is the favorite of all my toys and there are times my partner requests to see me use it and get myself off. You won’t regret this purchase

Rating Favorite item September 4, 2013

Reviewer: HornDog

I love this item. Its great for pleasure in the bedroom and for my sore muscles.

Rating Best One Ever! September 1, 2013

Reviewer: Get It On

I love, love, love this vibe! I have used it alone & with my man. Using this I am able to squirt multiple times about 3/4 of the time. When I really need to relax & let the tensions out this is the way to go. I use mine at least twice a week. Get this!

Rating Powerful June 22, 2013

Reviewer: Reader

I was always curious about the hype regarding this toy and finally gave it and purchased one. It is very powerful and I had to get used it, using it through my panties. Now, I use it on the lower setting, with the Captain Dildo and lube and the orgasms are amazingly wonderful. Buy it!!!

Rating Keeps on going May 9, 2013

Reviewer: Sapphffire

I have had one for almost 10 years and finally had to order a new one because it has a short in the cord. It is an amazing product and I couldn't ask for a better vibrator. I hope this new one is just as good and lasts just as long as the first one.

Rating Big, Loud, Good March 20, 2013

Reviewer: Mom2O

My husband bought me my Magic Wand eleven years ago from GV and it's still going strong. I don't use it daily because it's so loud, but when I'm alone in the house and know I won't be bothered, oh boy. The vibration is intense. I don't think I'd be able to handle it if the vibration were super-concentrated on the tip, so the big knobby ball at the end works for me. I never have to turn it on high - the low control is plenty enough for me to orgasm. I also like it because it doesn't look like a vibrator - when my son sees it in my drawer, he thinks it's something I use on my sore neck, LOL. My only complaint is that after 20 minutes or so it gets almost uncomfortably warm so I have to let it cool off. Not a problem because I get orgasm after orgasm with this tool.

Rating More like a Ferrari... January 5, 2013

Reviewer: ZC

In their description of this vibe, Good Vibrations calls this the Cadillac of vibrators. I think it's more like a Ferrari! It's the strongest vibe I've ever encountered.... Its low setting is what would be considered high by vibes made by other companies. It definitely get's your engines going.
It's fairly loud. I'm sure my neighbors will know what I'm doing (we've got thin walls)

Rating Great combo and a problem solved November 24, 2012

Reviewer: BruceInSD

Over the years I have bought lots of these for lovers, ex's and just everyday women friends. I always got glowing feedback. I think "WoW" was the most common response. I received only two negative comments.
It was too intense for one woman. The other was from someone who is a self-described "clean freak". She couldn't run The Wand through the dishwasher. Likewise, she didn't like using harsh cleaners on anything that touched her vagina As a result she had resorted to a denture brush and baby shampoo. However, that was a lot of work.
I am a big fan of the Tenga Egg. Last week I read a review of them that suggested using them inside-out on a Hitachi. That seemed to kill two birds ... new textures and remove to clean.
We tried it out. She gave the combination rave reviews. When I asked if it made it more intense she said "No but it makes it feel WAY better". Okeee. Whatever that means. Sounds like more intense to me ... but what do I know? She couldn't stop giggling long enough to enlighten me as to the difference.
One thing - be sure to lube the Egg after its on. If do it before, you get lube between the head and the Egg and it can't get 'traction'. On the other hand, someone might like that sensation.
I told all the people I knew had Hitachi Wands. I assume they like it, but I am not sure. They aren't answering there phones for some reason.

Rating WOW! September 4, 2012

Reviewer: hambone

No joke -- within 5 minutes of plugging this in and turning it on, I had an orgasm! And that was on the low setting. So glad I purchased this! Yes, as others have said it's a bit noisy but in my NYC apartment it can't be heard through the walls (I turned it on and went into the next room!).

Buy yourself one of these -- truly a "Magic Wand"!

Rating Buy HMWM with NO regrets July 22, 2012

Reviewer: Satisfied customer

Old faithful is dying after years and years of service.
The cord at the base is worn and causing the motor to vibrate eractically.

I am so pleased to see Good Vibratons is still in the business of giving pleasure, and they still have my all-time favorite vibrator!

Rating How to fix and care for your Magic Wand! May 6, 2012

Reviewer: walkingbear

I have had a Magic Wand for at least 10 years. It is by far the best ever made. It has 2 speeds. Low and High. I think that this is probably the most powerful massager that is made. And when people say its made heavy duty. They really mean it. If you take care of it and don't submerge the head in water. It will easily last you a life time. And I use mine almost every single day and some days for hours at one time.
If you ever have a problem with it not wanting to work and the motor seems to come on but won't vibrate. You can remove the white foam plastic head. You will find a smaller aluminum head with 2 screws in it. Some of them have tape around the bottom of the metal head and some don't. To take apart. Remove the 2 screws and remove the tape. Then use a small thin screwdriver or a utility knife and slid it between the 2 pieces. The metal parts will open into 2 halves. Be very careful when you open the metal head. There are a set of steel bearings on the inside with a central steel rod with a plate that rotates to make it vibrate. What usually happens is, that some how the metal head got wet and the bearings have rusted and will not allow the shaft to spin. Now there are 2 races or shims ( 2 metal pieces that the bearings sit in) take them out and set then a side. Now clean the rod and the offset plate. Then clean the steel ball bearings and the races that sit on the ball bearings. You can clean everything with a piece of fine steel wool. After you have cleaned the insides up really good. You will need to put some light grease on everything. Vaseline will work if that is all you have. But you should use some kind of bearing grease (like what you would use on your vehicle to grease it with). After you have it all greased up. Just reassemble it in reverse order and put the 2 halves back together. I would also recommend light to medium lock tight on the 2 screws (you can buy everything you need at Walmart). Then wrap the base of the metal ball with one good tight wrap of black electricians tape. Not over the screws. But on the other end of the round ball one time. Then try to turn it on and see if it works. If it does put the white soft cover back on and it should last another 10 years. If the motor goes bad and burns up. Or it smokes when you turn it on. You need to buy a new one.

Now these are just my suggestions and I am in no way affiliated with Hitachi. If it is still under a year old you can send it back for a warranty repair. But I have had mine for 10 years at the least. If you take good care of it and don't submerge the white head in water it should last at least 10 years easily. I know all of this. Because mine stopped working when I had flown out of town and went to use it. And it felt like it wanted to vibrate. But it just would not. So I had to take it apart or wait till I returned home and ordered a new one. Plus they are not cheap to buy. But like I have said. They are the best and they will last forever. So enjoy your wand and let it make the magic happen.

Rating Mutual pleasure September 28, 2011

Reviewer: Dr Bacchus

My lover has used this many times on herself but last week we learned the joys of mutual play with the wand. It was fantastic. She applied it to my glans, perineum, testicles and to the base of the butt plug that was inside of me as I masturbated and it was a super enhancer of pleasure before and during orgasm. She also applied it to her clitoral hood during intercourse (her on top), which drove us both up the wall, and she had the most prolonged, intense orgasm I have ever seen her have in our 11-year relationship. This is a long-distance relationship so I am getting one for myself during our periods of separation.

Rating 22 years of service September 23, 2011

Reviewer: gk66

This very morning, after 22 years, I finally had to retire you, my faithful Hitachi Wand. Amazingly, your motor is still going strong, but I have worn out your cord. For a short while, oh maybe an hour, I considered playing the field, taking my time, and venturing into new territory, but after reading all these reviews, and remembering these past 22 years with great fondness, I put in my order quick. I miss you already!

Rating WOW! August 28, 2011

Reviewer: LadyMizE

I puchased my Hitachi Magic Wand Massager a few months ago, and it is AMAZING! Started with the low setting and worked my way up to high. I have recommended to a a close friend for his girlfriend and don't think I can be without it now that I have it. The most amazing sensations EVER! I don't think I could ever go back to battery operated! As stated by other viewers, this is mind-blowing orgasms - by yourself or with a partner!

Rating Test your treshold for pleasure..... July 6, 2011

Reviewer: Lady Azul

This vibrator is in a realm of it's own. It allows you to experiment with your level of pleasure/pain. I pair this delightful creation with an anal plug and a firm silicone dildo. Lay back and breathe as the intense vibrations have you gasping in pleasure. Not a vibrator for those sensitive to touch unless you are doing indirect stimulation. Press the labia majora together then apply the vibrator. This is if the low setting is still too intense. Lastly a good extension cord because this little devil is a plug-in with a short cord.

Rating bliss July 6, 2011

Reviewer: honestreviewer

I just ordered myself another one because I wore the last one out! The cord cracked at the base but other than that this thing is heaven. I've only tried one other vibrator and was not impressed with it as I paid twice as much. This thing has muscle not like my other one which is small and not powerful at all. I highly recommend to anyone looking for bliss.

Rating Mmmmmmmm ;) June 20, 2011

Reviewer: pythagorea

I've had my wand for over a year now and I'm absolutely thrilled with it. Before I had this wand, I didn't know what an orgasm was. Seriously, I had never came before. Thanks to the wand, I was able to explore my sensuality. Now I can cum with ease from many different forms of stimulation.
Great intensity
Wide area of stimulation for the whole vulva
Simple to use
Can be passed off as a back massager for those shy gals ;)
You don't have to mess with convenient.
It's worth the money you spend.
It has a great life span!

-It's loud because of the intensity
-Not good for partner play if your partner is an au naturale kind of guy because the size and design is intimidating.
-For the sensitive girls, you're gonna have to use with a buffer like a blanket or a towel, because even the low setting is INTENSE.

Overall, I say get it. It's a great value buy!

Rating I know I'm in the minority here... March 27, 2011

Reviewer: Peninsula Girl

This toy doesn't work for me, at all. I've used vibes most of my adult life, especially of the pocket rocket or Wahl configuration, but this thing just doesnt cut it for me.

I doesn't feel to me like anything other than a massager. The stimulation is to blunt and broad to be even a bit erotic. I even bought assorted attachments for it to see if I could see the light like virtually every other woman who's ever used a Hitachi has, but no luck. The noise can be a bit distracting too, especially if you're not used to playing with vibrators or use it in a less than totally private environment.

Glad it works wonders for so many but guess I'll stick to my little magical Pocket Rocket !

Rating Totally worth it. March 9, 2011

Reviewer: sweet

This is my first vibrator. I've had it nearly two years, and to date, it's still my only one. Well, I did have one of the cheap hard plastic bullets as a gift from an ex- but, really, this is the first one I *used.*

Intense on both speeds, kind of like the difference in bass and treble.
Gets me off reliably, every single time
Easily the best combination of price and intensity and quality, ever.
You will most likely build a shrine to this. Or get a tattoo of it.

Easily too intense sometimes (depending on hormones, horniness, etc.). At first, I used to put a towel over it and then put it up against me. I still regularly stimulate myself through my outer labia as a result.
Loud as HELL, especially if you put pressure downward. So if you have an apartment with thin walls...yeah there's no mistaking that buzz for anything other than what it is.
Gets really warm about a half hour in.
The cord can be annoying as hell.
The length of the shaft can prevent you from flipping into doggy style or anything interesting.

I wouldn't trade it, but it does have some drawbacks. I highly recommend it, do *not* wait as long as I did to pick this up. It really is just as amazing as you've heard it is.

Rating Full Power Gal March 5, 2011

Reviewer: vibelvr17

Unfortunately (fortunately?), the Hitachi Magic Wand is the only toy that works for me. I guess I am just high maintenance and need the added power and intensity the Magic Wand delivers. I didn’t see the website’s voltage warnings soon enough and tried to use the wand overseas where I currently live with an adapter and ended up blowing the fuses at a bed and breakfast I was staying at in Italy. Now I know European voltage won’t fuel the ever powerful wand. But still, the wand is the BEST!

Rating Kicks my pocket rocket to the curb...... February 3, 2011

Reviewer: GVFAN

I've been a fan of the great little pocket rocket for clitoral stimulation (alone or with a partner) for many years, but my second one was dying. A wonderful man sent this to me...YOWZA - this beauty rocks my world! My orgasms are deeper, more intense, and just body overall shuddering compared to any other device I've used over the years. I find the design elegant, and yes it can be a tad heavy and yes it can get warm after 5 minutes but you don't need 5 minutes with this little darling! I don't find it any noisier than other battery operated devices I've owned either. Every women should own one of these!!

Rating Wow! February 3, 2011

Reviewer: Dick Hardigan

We both love it! We can cum within minutes� even through my clothes!

Rating Loud! January 8, 2011

Reviewer: LovelyLiz

This is a toy for when you are home alone or in a noisy environment. The Hitachi is crazy loud but WOW you will be too! I've had mine for 8 years this thing is a champ and I come hard in under 5 min even when i try to make it last. I have to admit that I am back on the site looking for a replacement but that has more to do with the volume issues now that I live in a smaller house with paper thin walls, two kids and a husband.

Rating Another convert! December 17, 2010

Reviewer: LaCamilla

I'd heard of the Hitachi but thought the fuss must have been over stated as I'd tried local plug-in massagers (Remington and Lloyds) and had found them no better and in some ways weaker than my then trusty Rabbit vibrator. Then the Rabbit packed in working and I asked hubby for a new vibrator for my then due birthday. He read around and the next thing I had an Hitachi and boy was I wrong to dismiss it as just another plug-in back massager. It's prehistoric in design with all the subtlety of a club and all the sensual alure of a kitchen appliance but looks deceive and it's lack of extra function is nothing as the one function it has is perfect. I found that if I just lie on my back with my knees drawn up and spread and pop the Hitachi down on my puddie the vibration that hits my clit is stuperfyingly good. Not only are the orgasms I get off it full force, longer and quicker to happen but the ride getting there is really really nice. Try one!!

Rating Worth 10 times its price December 8, 2010

Reviewer: Customer Review

Completely unsexy, no adjustability at all, noisy, limited by a short cord BUT its just perfect and I loved mine until it broke (6 years of heavy service). The padded ball head nuzzles up where it needs to be like it was made for the job. Its not for messin with. You can't play fast and lose with it. No once its on and the action begins you are in for a short but fantastic ride that ends with the orgasm to die for. Ends that is unless you go on for more and more.

Rating A must have December 8, 2010

Reviewer: Customer Review

I cannot say enough good things about this vibrator. Every women should own one. Quiet, powerful, and easy to use, it will have you in the mood for non-stop sex in less than one minute. I use it all the time, but there has been one big surprise. The intense sexual stimulation has made my breasts grow larger. In one month I went from a 34C to 36D, and now, all my new bras are too small. I don't know how far this goes, but I am not stopping now, I am having too much fun, and my boy friend, who is a real "tit man", is in seventh heaven.

Rating Well... December 8, 2010

Reviewer: Customer Review

I really didn't like the Hitachi Magic Wand. Its vibrations were too intense for me, even on the lower of the two settings -- half the time I'd go numb and have to switch it off and rest for a while. It was also kind of loud. My husband and I tried using it for both foreplay and a little extra something during intercourse, and it annoyed us both. He said it sounded like trying to get off with a leaf blower. However, this isn't a cheaply made piece of crap -- the Magic Wand is obviously a quality item, easy to clean and easy to use, which would probably last for years even if you just took basic care of it (I didn't keep mine for that long). It actually does feel good on sore back and neck muscles, too. It was too much of a good thing for me, but despite my "bottom line" response I'd say if you like very strong stimulation on your outer bits, it's probably worth the money.

Rating Hitachi ROCKS! December 8, 2010

Reviewer: Customer Review

This is the best sex toy that I have ever purchased. My wife was intimidated by the size at first but once we started using it we incorporate into almost all of our lovemaking sessions. The intensity of the orgasms that the Hitachi gives her is insane. We use it during foreplay, intercourse, snd even at the end of our playtime as the vibrations just send chills all over her body.

Rating Engineering Masterpiece December 8, 2010

Reviewer: Customer Review

After a half-dozen rockets, rabbits, bullets and other insignificant gadgets, my wife (age about 60) wondered why bother when you have a finger? After much research, I bought the Magic Wand as our first, real vibrator. Telling her it was just for muscle relaxing massages, I gave her a beautiful back rub which I gradually extended to her more erotic buns. Nearly asleep, I rolled her over and lightly worked her thighs with an occasional "accidental" voyage onto her mound. By now, enjoying the relaxing sensation, she let me stay thereabouts, and within 30 seconds she was hit with a totally "out of the blue" huge orgasm. The next night she said forget the back rub, and within three minutes had an orgasm which left her only half lying on the bed. This vib is now used nearly every time we are together -- with me as participant or observer. PROS: A well designed piece of equipment which works better than expected. CONS: This is a rather heavy device and, because of some hand arthritis, my wife finds it sometimes painful to hold. If you need more than about 5 minutes, the handle also begins to get uncomfortably warm. No effect upon the motor, however. For her, the ball is a bit too hard for direct clit work, requiring an intervening layer of blanket. Also, adjustable speed would be nice. High is a bit fast when low becomes a bit boring.

Rating Every woman needs one! December 8, 2010

Reviewer: Customer Review

My sister first told me about the Magic Wand about 10 years ago, and I still use it (almost) every day. Since then, I have given it as a gift to several close friends as well as my daughters. Wow!!!

Rating A Massager Not a Vibrator December 8, 2010

Reviewer: Customer Review

This product is really good for sore muscles, but not good as a vibrator. I prefer the wahl coil with the clit tickler. Would recomend to a friend for body massage

Rating oh, hitachi... December 8, 2010

Reviewer: Customer Review

the hitachi is a legend among vibrators. it lives up to its reputation of strong vibrations, but be warned, it can be a little on the heavy side!

Rating Bedside companion December 8, 2010

Reviewer: Customer Review

The Hitachi is one of my favorite sex toys. EVER. The only downside is the fact that it's a bit loud so your roommates may have an idea about what you're doing before bed. (But the orgasim is so strong, who cares! They should get one too.)

Rating Every time... December 8, 2010

Reviewer: Customer Review

After messing around with small battery powered vibes of various types, I bought the Magic Wand for my wife. She loves it, climaxes nearly every time, usually twice. It is different because it is powerful enough to vibrate the clit tissue deep within the pubic mound, not just the sensitive tip. She says the orgasims are different from clit stimulation alone and she loves them. CONS: A bit heavy and tiring to hold for long sessions, and the handle gets a bit warm.

Rating It makes the TV fuzzy! December 8, 2010

Reviewer: Customer Review

this is the real deal. I have bought many vibes and dildos for my wife. This one retires all the others. I paid [...] for it, when I got home she said" [...]What did you get that for?" Then i plugged it in and turned it on. There was never another complaint. I have even bought three more for her girlfriends. this is the best sexual investment I have ever made, and I've made a lot. There are only two improvements I would make in the design. One would be more than two speeds. Sometimes right in between hi and lo would be the perfect speed. And the other thing would be to put a little bit longer of a cord on it, but I just use an extension cord. Buy this vibe, and you won't be sorry.

Rating Brace yourself! December 8, 2010

Reviewer: Customer Review

You may think you have had an orgasm through ordinary sex, but you have no idea the feeling that awaits you when you apply this vibrator to your clitoris. I gave one to my wife, and she literally screamed with delight the first time she used it. She used to be somewhat indifferent about sex, but no more. Once the Hitachi comes out, she is ready for everything - explicit videos, huge dildos, and non-stop fondling and intercourse. We do it, then I rest while she continues the show with all sort of wicked looks, then we do it again and again. Wow. Now we are both sex fiends. Why not?

Rating Not just for girls December 8, 2010

Reviewer: Customer Review

i got a "massager" identical to this from radio shack several years ago, i'm a GUY and it's what gave me my first orgasm!!

Rating my best friend December 8, 2010

Reviewer: Customer Review

love love love it. with a g-spot attachment you can really see the hitachi's full potential

Rating what a wand December 8, 2010

Reviewer: Customer Review

it was intimidating at first because of how big it is but the orgasms i have since experienced make it totally worth it. i am usually slow to come but with this my orgasms are quicker, deeper and resonate through my whole body - alone and with my boyfriend. it changed my life!

Rating A must have! December 8, 2010

Reviewer: Customer Review

I love this vibrator; it's an absolute classic! I've always been partial to plug-in toys, but it could take some adjustment time for those used to battery-powered vibes because the vibrations are INTENSE, even on the low speed! It's also pretty darn big and loud, and therefore not totally discreet. I've only used mine at home and mostly for self-lovin' sessions, although I have used it with female and male partners with rapturous results for all involved!!

Rating 'Wow' is really all I can say...(!!!!) December 8, 2010

Reviewer: Customer Review

This was one of my first vibrators, and it is still by far my favorite. Through antidepressants when my libido was nonexistant, this honey kept my moja alive. Highly recommended for those who find orgasm difficult to impossible, and it makes a great gift, too (ask my Mom! She loves her Christmas present!!)

Rating Cadillac? I'd say Yamaha dirt bike December 8, 2010

Reviewer: Customer Review

Everyone raves about this vibrator, and I was SOOO excited for it to come in the mail. Such a disappointment. I'm okay with its size, noise level, weight, etc. I knew what to expect...a behemoth that supposedly would get the job done in ways inferior vibes couldn't. It did not deliver at all. Strong, intense vibration is great, but this vibe lacks a smoothness that allows for any kind of direct contact. Its clumsy lawnmower like vibrations are so overpowering they prevent me from controlling the climax, resulting in small, quick, unsatisfying orgasms. I even gave it a whirl after drinking, thinking that my lowered sensitivity would allow it to demonstrate its magical powers. Not so. Such a bummer.

Rating phenomenal December 8, 2010

Reviewer: Customer Review

My boyfriend bought this for me 4 years ago. I've used it several times a week since, and it just died on me the other night. I'm hard on my vibes, they all usually die quick deaths because of me. The magic wand can go for *hours* a day, almost everyday, in my experience.

Rating The best there is December 8, 2010

Reviewer: Customer Review

Bought for wife few months ago wish i had found it sooner.She had trouble relaxing before even after 1/2 hour forplay now after 2 minutes with this on her clit she groans,squeals,quivers,cums several times order yours today

Rating the best December 8, 2010

Reviewer: Customer Review

she has lots of toys grabs this one first every time when she uses this one her clit swells in about a minute then when she starts cumming she clamps so hard we just about get hung up like animals get in touch with good vibes today you wont be sorry

Rating I've worn out at least 4 of these December 8, 2010

Reviewer: Customer Review

I bought my first Hitachi Magic Wand from Joannie Blank at the original Good Vibes the size of a walk-in closet. I've been hooked ever since.

Rating Fabulous! December 8, 2010

Reviewer: Customer Review

This is the first vibrator, or sex toy of any type, I have ever bought. I cannot say enough about how much I love this product. At first it was too intense and gave me very quick, not so deep orgasms. As I have learned to use it better I am now getting the best orgasms of my life. I use this with my husband and alone. I find it is much better with him as I can't seem to maneuver my hand for satisfying penetraion while using this alone.

Rating Cum On Feel the Noize December 8, 2010

Reviewer: Customer Review

This is the best bang for the buck ever. I have no idea why I waited this long to break down and buy a Hitachi Magic Wand. It is without a doubt the single best vibe on the market. Strong and intense, I don't even need to really take my pants off for this one. It is noisy, but no more so than other vibes I've tried. Overall, you cannot miss with this vibe.

Rating Its the daddy! December 8, 2010

Reviewer: Customer Review

This baby is stuperfyingly effective. getting it out and putting it away take longer than I need to climax when masturbating with it. Just brilliant in the morning when time is short.

Rating POWERFUL December 8, 2010

Reviewer: Customer Review

Initially I thought it was very strong, but it gave me and continues to give me amazing orgasms.

Rating Magic Wand is the best December 8, 2010

Reviewer: Customer Review

After trying many different vibrators, the magic wand is definitely the best. It had a nice big head that covers lots of surface area and is much more powerful than anything that is battery powered.

Rating Keep On Coming December 8, 2010

Reviewer: Customer Review

Never seen a self-stimulator so powerful!!!! My girlfriend has used vibrators all her life, and first time she used the Wand she nearly passed out! It is so strong that its indirect stimulation is better than direct stimulation of any other known vibrator. Greatly increases play options and effectiveness!

Rating GET IT! Its the BEST! December 8, 2010

Reviewer: Customer Review

I had never had an orgasm before in my life nor had I ever masturbated. I didn't know what I was missing! There is no way NOT to have an orgasm when you use this. I also recommend [@] for tips on how to use it! I'm totally addicted!

Rating Today Im buying my 4th wand... December 8, 2010

Reviewer: Customer Review

The only thing I need to say is that today I'm buying my fourth, yes 4th magic wand. I got one for myself three years ago, and have since bought 3, each for friends. This thing is so very easy to use, and soooooo fast. Everyone and their mother should have one.

Rating A Classic for a Reason November 2, 2010

Reviewer: Cat Q

It isn't quiet. It isn't sexy. It doesn't have specially-built nubs and dongles designed to stimulate specific bits of your anatomy. None of this matters.

The Hitachi Magic Wand is a powerhouse. Nothing can take me from zero to orgasm faster or more reliably. It may be intense for some people - if a battery vibe at full power leaves you sore, this is not the toy for you - but for those of us who need more stimulation than an AA battery or fingers can provide, it's wonderful.

Some people may find the cord limiting, but I've never had trouble with it. Also, unlike battery-powered or rechargeable vibes, this toy always delivers full power.

Rating Part of the collection November 2, 2010

Reviewer: anonymous22

Gets my wife off quick... sometimes too quick! It is powerful and can be loud. The long handle is nice because it can be used for solo play or during penetration. We have the G-Spotter atachment kit and use it occasionaly too just to change things up.

Rating God in a vibe. November 1, 2010

Reviewer: KittyStryker

Oh, how I love you, Hitachi? Let me count the ways. You showed me how to have a clitoral orgasm after years of experimentation. You blew my British friend's fuse, you were so powerful. When I went to England, I blew through two adapters for you, and I'd do it again. You make one hell of a racket, but I don't care, you're worth it. One power tool I can never be without, you live under my pillow for the good times and the bad.

My boyfriend was suspicious of you at first, til you touched him in your special way. Now he wishes he was with you too. I've met few who have met you and didn't like you. You're a god among vibrators. I salute you.

Rating Hitachi Is Magical October 30, 2010

Reviewer: Miss Kay

I absolutely love the Hitachi Magic Wand! It's a great sex toy - it has amazing power. If you have problems orgasming with regular vibrators, the Hitachi will be amazing.

Rating Absolutely amazing! October 6, 2010

Reviewer: Amelia

This is one intense vibrator! I tried this on the recommendation of a friend who called it the "Orgasm Extractor," an apt description. I'd been using a much smaller battery operated vibe and the heft of the Hitachi is nice. It just sinks into my clit and vibrates through my pelvic bones.

If I had to cite one drawback, it would be the length of the cord, it's a little on the short side. Overall this is a great toy!

Rating Don't Take off the head September 7, 2010

Reviewer: EqualityIsARight

This is an awesome vibe but do not remove the head. Following the instructions on this site I removed the head. There was no way it was going back on. Not only did the soft head come off but the metal head underneath. It was a very expensive lesson. I mourn the loss of this vibe. Don't do it.

Rating My best friend July 3, 2010

Reviewer: LadyDi

Just want to add my voice to the chorus of praise for the Hitachi Magic Wand. It's been my bedside buddy for 8 years now, and I don't know what I'd do without it. Best quality. If you have a hard time getting off, this is the one for you. I never even use the high setting- the low is plenty for me. Long, rolling orgasms. Amazing. Do yourself a favor and invest in the best.

Rating Oh Yes! June 29, 2010

Reviewer: JennyWren

I've been a customer of for years and have from time to time considered getting the Hitachi Magic Wand, but hesitated because of the price. In the past I have generally preferred the inexpensive hard plastic battery vibes. I finally splurged and bought myself a Magic Wand and I am SOOOO glad I did. It’s worth every penny. Wonderfully powerful vibrations result in wonderfully powerful orgasms. And it comes with a one year warranty just in case I wear it out.

Rating OMG.. This is the BEST June 6, 2010

Reviewer: pbc

I have lots of vibrators and I only have a few I really like -- the Rabbit and Butterfly Kiss were my favorites. One recent trip to GV I bough the Acuvibe Jr because I though the Hitachi was too big and I liked that the Acuvibe Jr was rechargeable. But I found that as a cordless, it would lose power at critical times if you know what I mean. So I decided to try the Hitachi. IT IS FABULOUS!!! I have never had such intense orgasm. It is a little loud but not so much that I would stop using it. If definitely try this one out. It is ranked the best for a reason.

Rating My Japanese Friend May 18, 2010

Reviewer: Tireless Lover

Variety is the spice of life and this Hitachi is up the scoville scale. My wife fondly refers to it as her "Japanese Friend". It one drawback is that it is loud; no escaping that fact. It is also very intense. There are accessories (like a lamp dimmer) which makes it a variable speed and is a nice accessory to add. My wife is sensual and this always puts her over the top and in turn puts me over the top. On full throttle this is vibrator is a zero to orgasm in 30 seconds machine.


My wife rolls over it on the bed on with it on a pillow for a shattering orgasm. I love to watch her bottom twitch, her face grimace and her body writher with pleasure. There is nothing more beautiful than a multi-orgasmic woman in action.

I love to watch my wife use the Hitachi for her self pleasure. There is nothing sexier than her holding her breasts with one hand and holding the Hitachi between her legs with the other.

At that time of the month I enter my wife’s bottom with the Hitachi beneath her. Her shaking bottom and moans of pleasure doesn't let me last long but her vibrating tight ass is beautiful while it lasts.

It is nice to have sex with the Hitachi between us. One of the sexiest is regular or reverse cowgirl with the head of the Hitachi between the scrotum and vulva. We just hold on to each other for the ride.

In our bondage sessions the Hitachi is an endless source of orgasms for my bound wife. She begs me to stop because she is so exhausted and I do, but only for a short rest. You can also add strap on belts which keep the vibrator in place for forced orgasms.

I could write a book on this vibrator. We keep trying other vibrators but nothing thus far beats the "Japanese Friend".

Rating oh ohh ohhh my god! May 17, 2010

Reviewer: loverotoys

This is the most powerful stimulation I've ever felt, it left me with pulsing sensations I've never had! I had one orgasm after another and even had one with it on my inner thigh, that's how strong it is! I got a cramp in my butt cheek from clenching down so hard. I couldn't handle it on high the intensity was waaaay to much. I'd definately recommend this to anyone who dares! It's amazingly heavenly, takes me to a place of ecstasy, worth every penny too!!

Rating This is the one to get April 17, 2010

Reviewer: Badd Gurl

This is the best vibrator to get, think of it as an investment of pleasure. It is very easy to use and my man loves to use it with me and on me as well. It will make you scream and cream !

Rating Hitachi Magic Wand Massager January 5, 2010

Reviewer: Diva1955

Yes it is magic ! This toy is not for the faint of heart . It like riding the best roller coaster in the park.You know when you get to the top of the coaster and you start to slide down the coaster hill? Remember the way you felt? Well that's how you feel after using the Hitachi Magic Wand Massager. If I have a headache or can't sleep. I apply Hitachi Magic Wand. Within 15 minutes I am relaxed and ready to sleep. Yes it is not a cheap toy but I have had mine for 2 years and it had not failed me yet.

Rating Totally lives up to its hype. December 27, 2009

Reviewer: Samantha

I have ALWAYS had trouble having an orgasm. I can count on one hand the times I've had them with a partner, and although I can give them to myself, they are small, take forever, and are a bit of a let down. I have been trying everything people recommend since I was a teenager with few results. Someone recommended the magic wand to me years ago, but I never got it because I though there was no way a vibrator was worth 50 or more dollars, and it probably wasn't that different from the others.

Recently though, I had some extra cash and curiosity got the better of me. It's not the prettiest vibrator (I have yet to use it with a partner, and I'm not sure how that would go....) but IT. WORKS. Best orgasms I've ever had, by far, and fast. Not so fast it's bad, but fast enough that I don't feel like I've wasted a lot of time for little pay off. Besides the aesthetic issue, my one complaint would be that it can be VERY intense and frankly sometimes I don't feel up to using it. But every time I do I am very, very happy I did.

If you're like me and have had a hard time figuring out what works for you, try this. Everyone who told me to get it was right!

Rating Great for Those With Carpal Tunnel December 26, 2009

Reviewer: SwedishChef

I developed carpal tunnel earlier this year and was having a near impossible time using my old coil type plug-in vibrator, and hand stimulation was right out. The vibrator was so lightweight that the intense vibrations made the whole thing vibrate so strongly that my whole arm would go numb within seconds. My wonderful husband bought me the Hitachi for Christmas (truly the gift that keeps on giving). I was a little worried when I first took it out of the box and examined it, because it was so heavy, but upon using it, I can say that it is the best thing ever. The heft of it keeps most of the vibrations from traveling up my arm, but the BEST thing by far is that I don't even have to hold it. Stick it between your legs and hold on! I'm going to have to get an attachment so I can get more direct clitoral stimulation, but it's still awesome. I can't wait to use it on my clit during anal...the design makes it perfect for that.

Rating Ahh yeah !!! November 28, 2009

Reviewer: Smooth n Sexy

For the Guys out there that are looking to get your woman something that will put a smile on her face, this is it. we just used ours for the first time, and it works like nothing else in her pleasure drawer. its really money well spent.

Rating Oh my God! November 8, 2009

Reviewer: Viaquez

I always thought men shouldnt be afraid of sex toys... The Magic Wand made me think otherwise. It's powerful and makes you feel so intense. Worth the money and then some.

Rating Worth the $ October 18, 2009

Reviewer: LB

We finally broke down and bought one to supplement the battery powered and rechargable toys. Orgasms are nearly guaranteed. Only issues - heterosexual couple play takes work and experimentation, and it's LOUD. Neither of these are a deterrent.

Rating Ordering my third Magic Wand October 2, 2009

Reviewer: Wandlover

Nothing else compares; the Hitachi Magic Wand has been my toy of choice for over 20 years. It's a well-built device - quality and craftsmanship. It offers just the right consistent buzz no matter how easy or hard you press it to your body. I can concentrate on my enjoyment without being distracted with a vibrator that can't maintain its performance.

Rating good. gracious. August 17, 2009

Reviewer: Sweet

I felt compelled to sign up on this site to comment after purchasing this today at Good Vibrations in Brookline, taking it home, and having 6 orgasms within a half hour time span. ELECTRIC TOOTHBRUSH BE GONE! There's a new cowboy in town, and its calling card is "OH MY GOD".

Rating Truly is a Magic Wand August 3, 2009

Reviewer: Reviews

“This truly is a magic wand. It basically has given me some of the most powerful clitoral orgasms I've ever had.”

– Mrs. Roper, of

Rating Plugged in at ALL times August 3, 2009

Reviewer: Reviews

This toy is now a staple in my collection. It's plain and simple. It is the only toy that remains out and plugged in at all times in my bedroom.

– Nadia Boots, of

Rating Delicious torture. August 3, 2009

Reviewer: Reviews

“Low speed was like a slow torturous delight; no matter where I placed it, it felt sensuous: back, arms, stomach, nipples, legs, inner thighs. Delicious torture. I could spend countless hours just running this vibrator all over my body, dreaming up little fantasies, staving off the impending orgasm so that I could enjoy the intense build up. High Speed. Wow! This is the speed to wrap it all up, to bring the fantasy to a beautiful end.”

– June Valentine, of

Rating way too strong July 29, 2009

Reviewer: vibrator lover

It so strong it makes me sore sometimes. It's pretty much a guarantee for an organsm but they come too soon so are not very strong. Not a good one for getting repeat orgasms. But if you've never had an orgasm and are looking for sometime to start with this is a good pick.

Rating Why did I not try this sooner? Wow! July 4, 2009

Reviewer: angelgiving

A word of caution- these vibrations are so powerful they will send all muscles into numbed spazm if you hit the "hi" setting unprepared. I suggest being very ready and maybe try the "low " setting first.

The "hi" setting is too powerfull for a therapeutic massage of a tight muscle, like in the back or calf, but is an orgasm guarantee if you are already aroused.

Rating Once Again June 16, 2009


My first Hitachi was doubt this one will be, too.

Rating First Orgasm in 20 yrs June 5, 2009

Reviewer: Summer66

Thank you Hitachi! I have been on meds that make it hard to orgasm. For 20 yrs I have tried everything, until the Magic Wand came in the mail today!! YEA-- What a great product!!!

Rating The ultimate pleasure May 18, 2009

Reviewer: PleasingHands

One question that comes up in my sessions a lot with my clients is about toys. My first response to them a majority of the time is the Hitachi. I highly recommend it and so do my clients.

Rating This is a mindscrambler April 12, 2009

Reviewer: vibelvr

This vibe works great on men, too. Who am I kidding? This vibe is the next best thing to being with a woman. Catch the feeling just right and it will give you an orgasm that will spread all over your body and make you want more. Highly recommended for both sexes.

Rating The hitachi magic wand of hitachi magic wands February 18, 2009


What else would you compare this to but itself? This is a summer night in Spain, the National Gallery, Garbo's salary, cellophane!

Rating Nothing beats this VIBE! January 20, 2009

Reviewer: Freya

This is my all time favorite and should me a MUST in anyone's bedroom! I've had mine for 10 years and it's still going strong!

Nothing gets the job done like the Wand. It's definitely magic. Just buy it! Use it! It's AWESOME!

Rating My beloved "Wanda" passed away last night after 5 years of service... January 17, 2009

Reviewer: mysticalsister of course I'm coming into the Valencia store to pick up her sister, "Jolene." Honestly, I haven't been without a Magic Wand for the last 20+ years. There are things I'd change (the head can be a little rough, I'd like it to be softer. And be sure to clip off any plastic bits that may be on there), but for sheer magic, this vibrator works. And if you have a problem with insomnia, as I do, forget Ambien -- this baby is the cure.

Rating a must for all toy chests! December 22, 2008

Reviewer: olympia

love, love, love it! I put off getting one for awhile, then finally did and was shocked the first time I used it: I went straight to orgasm!!! intense vibration that give intense orgasms, great for solo play, to wrap up a session with other toys, to start off a play time, or just on its own!

Rating Don't think. Just buy it. December 5, 2008

Reviewer: Thessalonika

It has two speeds - WOW and OH-MY-GOD!

My spine tingled from the first moment. I may never need a man ever again!

Rating Goodby old friend. October 9, 2008

Reviewer: longtimefriend

My poor old Hitachi bit the dust after almost 20 years of faithful service and even purchased when Good Vibrations origionally opened. It even substained an injury when my partner pulled too hard on the cord, leaving a shower of sparks to light up the night. It was fixed as any good fix it person would do, and even had a new 5 foot cord. Alas, it just could not take it anymore and it just gave up the ghost. We will miss you old friend, but we must update to a newer model. We will never forget your faithful years of service.

Rating you'd have to dead October 8, 2008

Reviewer: love4femme

wow is all I can say.
This vibrator is a head and shoulders plus a torso or two above any others I have ever tried. It's so powerful you'd have to be dead not to get off on this thing. Not only that but it's also built to last, which is always a plus.

Rating STRONG August 7, 2008

Reviewer: starsong

This vibrator is absolutely wonderful. I am not able to have an orgasm during intercourse unless I use my Hitachi. No other vibrator even comes close. If you need strong vibrations, whether solo or with others, then this will do the trick. Sometimes, I even use this with some fabric (sheets, underwear, etc.) in between me and the vibrator, because it is so strong.

Rating Is there anything beyond a classic? August 6, 2008

Reviewer: Vibe afficianado

This is the classic of all classic vibrators! Sturdy, powerful and guaranteed to last for years. My previous one lasted more than a decade, quite an achievement for a hard working vibe.

Rating Power Plus August 4, 2008

Reviewer: randywein

Tired of underpowered vibrators? This is the most powerful one I have ever seen! Has settings of High and Low, but is so powerful that my girlfriend can't use it without getting a severe headache from overstimulation. (We are experimenting with how far away from her clitoris the wand can be used without negative side effects.) Works for men, too, and even is great for sore muscles. I LOVE Wand "backrubs."

Rating Never had an orgasim? Try the magic wand. June 29, 2008

Reviewer: supersmile

I've used the magic wand for about 8 years now and have only replaced it once. My ex and I fought more over this than any other belongings when we split. I had my first orgasm with the magic wand. Powerful, no batteries to deal with and good quality. Plus, if you accidentally leave it out and you have a surprise guest... well it's a back massager. Grin.

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